Number :
2006/01
Year : 2006
Title : THINK!NG LIKE A BRAND : HOW A BRAND IDEA DROVE DOWN ROAD CASUALTIES
Client : DEPARTMENT FOR TRANSPORT
Number :
2006/03
Year : 2006
Title : MAKE POVERTY HISTORY - CREATING AN EPIDEMIC BRAND
Client : EMMA PARRY - COMIC RELIEF
Number :
2006/15
Year : 2006
Title : HOW HOMEBASE TURNED ON THE STYLE WHILST THE DIY MARKET WENT OUT OF FASHION
Client : HOMEBASE
Number :
2006/58
Year : 2006
Title : MAKING SAINSBURY'S GREAT AGAIN
Client : SAINSBURY'S
Number :
2006/59
Year : 2006
Title : SOLD NOT DISPENSED : THE POWER OF CONSUMER BRANDS VS PHARMACEUTICAL BRANDS
Client : PFIZER
Number :
2002/34
Year : 2002
Title : SAINSBURY'S: A RECIPE FOR SUCCESS
Client : SAINSBURY'S
Number :
2002/49
Year : 2002
Title : THE IMPORTANCE OF SELLING A BRAND, NOT NEXT WEEK'S ISSUE
Client : THE ECONOMIST
Number :
2002/50
Year : 2002
Title : BT BRINGING PEOPLE TOGETHER : SHARE DEFENCE WITH A BIG D
Client : BT RETAIL
Number :
2002/51
Year : 2002
Title : STAYING LOYAL TO LINEKER
Client : WALKERS SNACK FOODS
Number :
2000/21
Year : 2000
Title : REAR SEATBELTS: SUDDEN IMPACT. HOW CAN WE MEASURE THE COST OF A LIFE?
Client : DEPARTMENT OF ENVIRONMENT, TRANSPORT AND THE REGIO
Number :
2000/25
Year : 2000
Title : EXTRA TELECOMS - HOW ET ENABLED BT TO BE GREATER THAN THE SUM OF ITS MARKETING PARTS
Client : BRITISH TELECOMMUNICATIONS PLC
Number :
1998/19
Year : 1998
Title : THE FAMOUS GROUSE: FROM 'ON THE ROCKS' TO 'A LARGE ONE' - BREAKING THE RULES OF MARKETING IN A POST MATURE MARKET
Client : MATTHEW GLOAG & SON LTD
Number :
1998/50
Year : 1998
Title : TURNING AROUND THE WAY YOU LOOK AT PIZZA HUT
Client : PIZZA HUT UK LTD
Number :
1996/109
Year : 1996
Title : MATCH OF THE DAY - HOW QUORN BURGERS AND RYAN GIGGS CHANGED THE WAY WE EAT
Client : MARLOW FOODS
Number :
1996/119
Year : 1996
Title : LISTEN TO THE ANIMALS : HOW THE RSPCA USED ADVERTISING TO INFLUENCE THE BRITISH MINISTER OF AGRICULTURE AND THUS ENSURE ITS VOICE WAS HEARD IN THE PASSING OF EUROPEAN LEGISLATION ON LIVE ANIMAL TRANSPORT
Client : RSPCA
Number :
1996/205
Year : 1996
Title : BT : IT'S GOOD TO TALK
Client : BRITISH TELECOM
Number :
1996/212
Year : 1996
Title : PIZZA HUT: HOW THE HUT HIT BACK
Client : PIZZA HUT UK
Number :
1994/122
Year : 1994
Title : ADVERTISING TO THE MAX : THE LAUNCH OF PEPSI MAX
Client : PEPSI COLA INTERNATIONAL
Number :
1992/212
Year : 1992
Title : ECONOMIST! I NEVER READ THE ECONOMIST
Client : THE ECONOMIST
Number :
1992/414
Year : 1992
Title : CLIMBING A MOUNTAIN - THE LAUNCH OF TUDOR SPECIALS
Client : SMITHS CRISPS
Number :
1992/610
Year : 1992
Title : IMMUNE TO ADVERTISING? HOW A TIMELY ADVERTISING PROPOSITION MOVED THE ROYAL BANK OF SCOTLAND ONTO THE BUSINESS CUSTOMER'S SHOPPING LIST
Client : ROYAL BANK OF SCOTLAND
Number :
1990/308
Year : 1990
Title : DOGS VERSUS DOGMA - RSPCA'S CAMPAIGN FOR DOG REGISTRATION 1989
Client : RSPCA
Number :
1990/315
Year : 1990
Title : LIL-LETS BRAND : HOW A SMALL INVESTMENT SAFEGUARDED THE FUTURE OF A BRAND
Client : SMITH & NEPHEW
Number :
1990/406
Year : 1990
Title : THE BMA'S ANTI-NHS REFORM CAMPAIGN - OR HOW TO CHANGE A GOVERNMENT'S MIND
Client : BMA
Number :
1988/10
Year : 1988
Title : BARBICAN : HOW ADVERTISING HELPED TO REVITALISE A BRAND
Client : BASS PLC/BRITVIC CORONA
Number :
1988/47
Year : 1988
Title : HOW BBDO & CHESSINGTON MAKE A WORLD OF A DIFFERENCE
Client : CHESSINGTON WORLD OF ADVENTURES
Number :
1988/63
Year : 1988
Title : LEEDS PERMANENT BUILDING SOCIETY LIQUID GOLD ACCOUNT : I KNOW THAT SOUNDS LIKE A LAGER
Client : LEEDS PERMANENT BUILDING SOCIETY
Number :
1984/09
Year : 1984
Title : THE RELAUNCH OF COW & GATE BABY MEALS
Client : COW & GATE
Number :
1984/10
Year : 1984
Title : PAUL MASSON CALIFORNIA CARAFES - 'THEY'RE REALLY JOLLY GOOD'
Client : SEAGRAM
Number :
1982/23
Year : 1982
Title : SMITH'S SQUARE CRISPS : A CASE HISTORY
Client : SMITHS CRISPS