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DDB UK

DDB UK is not a group, nor a set of skills in silos, but one team with one aim - to be the most creative integrated agency. At the heart of our business is the creative department - the most awarded in the world - with advertising, digital and direct skills blended seamlessly. DDB UK has been The Most Awarded Agency in the World since 1999 in The Gunn Report. DDB Worldwide Communications Group Inc. (www.ddb.com) is the largest consolidated advertising and marketing services global network in the world, according to Advertising Age. In 2009 DDB was named Global Network of the Year by Campaign Magazine.

What we do / Product Experience

  • Charities
  • Cosmetics/Toiletries
  • Drink
  • Education
  • Entertainment/Leisure
  • Financial services
  • Food
  • Government departments
  • Pharmaceuticals
  • Automotive
  • Media
  • Retail
  • Electrical goods
  • Travel/Transport

Who we do it for / Clients

    Diageo Ireland - Budweiser, Bud Light AB InBev (UK) - Budweiser Charity - Changing Faces Charity - WildAid COI - Flu Immunisation and Pandemic Flu COI - Training and Development Agency for Schools ExxonMobil Financial Times Harvey Nichols Hasbro UK Ltd - Monopoly, Trivial Pursuit etc IG Group Johnson & Johnson - Neutrogena, RoC, Aveeno Kraft Foods - Terry's Chocolate Orange Kwik Fit Nestle Purina - Felix, Go Cat, Bakers, Winalot Philips Star Alliance Tourism Australia Pepsico - Tropicana, Copella, Naked Unilever - Marmite, Flora/Becel, Lipton, Wall's Virgin Media Volkswagen - all brands Volkswagen retailers - all brands
  • MCCA (Marketing Communication Consultants Association)
  • MS (Marketing Society)

Group

DDB Worldwide Communications Group Inc. (www.ddb.com) is the largest consolidated advertising and marketing services global network in the world, according to Advertising Age. DDB also has been frequently ranked as the most awarded agency network in the world by Creativity magazine and The Gunn Report, among others. In 2009 DDB was named Global Network of the Year by Campaign magazine and Tribal DDB Digital Agency of the Year by Media. With more than 200 offices in over 90 countries, the DDB Group believes that creativity is the most powerful force in business, building enduring and powerful brand experiences that create TalkValue™, influence social communities and drive results. DDB Worldwide is part of Omnicom Group Inc. (NYSE: OMC).

People

Stephen Woodford

Stephen Woodford

Chairman and Chief Executive

Shirley Watson

Finance Director

Les Binet

Les Binet

Director of DDB Matrix
Committees :
Value of Advertising
Behavioural Economics Task Force

Lucy Jameson

Lucy Jameson

Executive Strategy Director

Fiona Shafran

HR Director
Committees :
People Management

Kent Shively

Copy Writer

James Hayhurst


Nigel Beard

Business Director

Maggie Blundell

Head of TV Production
Committees :
Broadcast Production Policy (BPPG)

Jeremy Craigen

Creative Director

Nick Fox

Chief Client Officer

Jon Goulding

Chief Operating Officer

Key facts

Company:
DDB UK
Established:
Jan 1 1968
Joined IPA:
-
Staff:
380
International:
Yes

Accreditation

CPD Participant:
Yes

CPD Accredited:
Yes

Excellence in CPD:
-

IPA Effectiveness Case Studies

2006

Continuity saved the cat

Client :
Nestle Purina

2006

VOLKSWAGEN GOLF : 30 YEARS IN THE MAKING

Client :
VOLKSWAGEN

2006

New Golf Gti Mk5 : a launch without a car

Client :
Volkswagen UK

2006

How "adult entertainment" sold grown up television to grown up viewers

Client :
Channel Four Television Corporation

2006

A class act : how communications averted the teacher recruitment crisis, 1998-2005

Client :
Training And Development Agency For Schools

2002

Hovis: repackaging goodness

Client :
British Bakeries

2002

VOLKSWAGEN PASSAT : VOLKSWAGEN PASSAT LAUNCH 2001

Client :
VOLKSWAGEN UK LTD

2002

Please don't spread it thinly. Marmite - Hate/Mate

Client :
Unilever Best Foods

2000

Degree - making your brand 'the hottest'

Client :
Unilever Hpc Usa

2000

Lurpak : changing the nation's taste

Client :
Arla Foods

1996

Le Shuttle: selling a hole in the ground

Client :
Eurotunnel

1996

Frizzell Insurance: when the customer is not always right

Client :
Frizzell Financial Services

1996

Barclaycard : 'put it away, Bough'

Client :
Barclaycard

1994

New Zealand Lamb : maximising a market opportunity

Client :
New Zealand Meat Producers Board

1994

John Smith : 'a widget we have got'

Client :
Courage

1994

Strengthening the MSS against recession

Client :
Multiple Sclerosis Society

1992

VAG UK : the Volkswagen Golf 1984-1990

Client :
Vag UK Limited

1992

Expanding Campbell's Condensed Soup

Client :
Campbells UK

1992

How advertising started a craze for milk among children

Client :
National Dairy Council

1992

Alliance & Leicester Building Society advertising effectiveness 1987-1991

Client :
Alliance & Leicester Building Society

1992

The launch of Gini

Client :
Schweppes

1992

Scotrail : how to win friends and influence people

Client :
British Railways Board

1992

Scottish Amicable: how it paid to be amicable

Client :
Scottish Amicable Life Assurance Society

1990

Marketing sleep : the relaunch of Karvol

Client :
Crookes Laboratories

1990

Alliance and Leicester first time buyer

Client :
Alliance & Leicester

1990

Persuading a new target for benefits to claim what's due to them

Client :
COI / Department Of Social Security

1988

The launch of Miller Lite

Client :
Courage

1988

Clarks Desert Boots

Client :
Clarks Shoes

1986

The repositioning of Mazola Corn Oil

Client :
CPC (UK)

1986

Kensington Palace

Client :
COI

1982

How advertising helps fight crime

Client :
Home Office

1982

How advertising helped Frish refresh a market

Client :
Lever Brothers

1982

TWA : Ambassador Class relaunch

Client :
Trans World Airlines

1982

ABBEY CRUNCH : MCVITIES ABBEY CRUNCH : REVITALISING AN OLD BRAND

Client :
MCVITIE'S (UNITED BISCUITS)

1980

How advertising helped make Krona a brand leader

Client :
Van Den Bergh Foods

1980

The launch of Tjaereborg Rejser

Client :
Tjaereborg

1980

Cointreau

Client :
Remy And Associates (UK)

1980

Heinz Canned Coleslaw launch

Client :
Heinz

1980

Unicliffe HPD - Limmits

Client :
Scholl Consumer Products

1980

Sheep campaign for IWS

Client :
International Wool Secretariat

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