Number :
2004/12
Year : 2004
Title : Listerine - how advertising gave people an imperative to pick up a bottle of Listerine
Client : Pfizer Consumer Healthcare
Number :
2004/8
Year : 2004
Title : "You can do it" - B&Q staffer campaign
Client : B&Q
Number :
2002/46
Year : 2002
Title : Shell Optimax - reintroducing branding to a commodity market
Client : Shell
Number :
2002/60
Year : 2002
Title : Rimmel: reclaiming the streets of London
Client : Rimmel
Number :
2000/32
Year : 2000
Title : Dairylea : out of the fridge and into the playground
Client : Kraft Foods UK
Number :
2000/34
Year : 2000
Title : National code and number change
Client : National Code And Number Change
Number :
2000/42
Year : 2000
Title : Chicken Tonight's Sizzle & Stir - the golden turkey
Client : Van Den Bergh Foods
Number :
2000/50
Year : 2000
Title : How a dose of honesty put Persil back on top
Client : Lever Europe
Number :
1998/18
Year : 1998
Title : Another Oxo family episode. The launch of Oxo Lamb Cubes
Client : Van Den Bergh Foods
Number :
1998/44
Year : 1998
Title : Putting the 'co' into Kenco - how Christina created a company out of a brand
Client : Kraft Jacob Suchard
Number :
1998/47
Year : 1998
Title : Barclays personal banking : changing the currency of the current account
Client : Barclays Bank Plc
Number :
1998/54
Year : 1998
Title : Shopping - the purest pleasure of all (with a Boots Advantage Card)
Client : Boots The Chemist
Number :
1996/108
Year : 1996
Title : The Cable Communications Association
Client : Cable Communications Association
Number :
1996/211
Year : 1996
Title : Cancer Relief Macmillan Fund : fighting cancer with more than medicine
Client : Cancer Relief Macmillan Fund
Number :
1996/214
Year : 1996
Title : Fighting for the few : the right number, of the right quality, at the right time.....and right now
Client : COI/Royal Air Force
Number :
1996/224
Year : 1996
Title : Hole sales - the relaunch of Polo
Client : Nestle Rowntree
Number :
1996/230
Year : 1996
Title : 'Hard times : selling diamonds in a recession' - how a great British idea worked across Europe and beyond
Client : De Beers
Number :
1996/305
Year : 1996
Title : Kraft Philadelphia : the Philadelphia story
Client : Kraft Jacob Suchard
Number :
1994/106
Year : 1994
Title : Chicken Tonight : advertising that dares to come out of the closet
Client : Brooke Bond Foods
Number :
1994/107
Year : 1994
Title : Remegel : chewy not chalky and hugely successful
Client : Warner Lambert
Number :
1994/205
Year : 1994
Title : If you're not in the Standard, you're not getting through
Client : Evening Standard
Number :
1994/207
Year : 1994
Title : Lyons Maid Fab : the rave from the grave
Client : Nestle
Number :
1994/303
Year : 1994
Title : Philadelphia : the art of managing a portfolio of 'light' and 'regular' variants
Client : Kraft Jacob Suchard
Number :
1994/304
Year : 1994
Title : Dairylea : 'the children's cheese'
Client : Kraft Jacob Suchard
Number :
1992/109
Year : 1992
Title : Andrex : sold on a pup
Client : Scott
Number :
1992/112
Year : 1992
Title : Oxo cubes and gravy granules
Client : Brooke Bond Foods
Number :
1992/202
Year : 1992
Title : Findus Lasagne : beating the recession
Client : Nestle
Number :
1990/103
Year : 1990
Title : Strongbow : hitting the mark
Client : Bulmers
Number :
1990/202
Year : 1990
Title : Crown Solo : the paint that rewrites the rules
Client : Crown Berger
Number :
1990/304
Year : 1990
Title : The Barbican Health & Fitness Centre : touching the right nerve
Client : Barbican Health & Fitness Centre
Number :
1990/513
Year : 1990
Title : Only Smarties have the answer : advertising's contribution to Smarties' strength as a brand
Client : Nestle
Number :
1990/514
Year : 1990
Title : Oxo : preserving the 'capital' of a profitable brand
Client : Brooke Bond Foods
Number :
1988/03
Year : 1988
Title : Oxo
Client : Brooke Bond Foods
Number :
1988/04
Year : 1988
Title : Listerine & Clifford - a breathtaking success
Client : Pfizer
Number :
1988/06
Year : 1988
Title : Findus : twice the success
Client : Findus
Number :
1988/61
Year : 1988
Title : TSB Trust Company : advertising to buyers and sellers of investments and insurance
Client : Tsb Group
Number :
1988/64
Year : 1988
Title : Natwest : big results from small business
Client : National Westminster Bank
Number :
1986/01
Year : 1986
Title : Golden Wonder : a potted success story
Client : Golden Wonder
Number :
1986/48
Year : 1986
Title : Natwest PLC : business development loan advertising
Client : National Westminster Bank
Number :
1986/50
Year : 1986
Title : TSB's school leaver campaign 1984-1985
Client : Tsb Group
Number :
1984/17
Year : 1984
Title : Fulfilling the potential of St Ivel Gold
Client : St Ivel
Number :
1984/18
Year : 1984
Title : Reintroducing advertising for Rowntree's Walnut Whips
Client : Rowntree
Number :
1984/19
Year : 1984
Title : Kraft Dairylea : the transformation of a brand's fortunes
Client : Kraft
Number :
1984/20
Year : 1984
Title : Breaking the bran barrier - Kellogg's Bran Flakes 1982-84
Client : The Kellogg Company Of GB Ltd
Number :
1984/21
Year : 1984
Title : Kellogg's Coco Pops : a storybook success
Client : The Kellogg Company Of GB Ltd
Number :
1984/30
Year : 1984
Title : Golden Wonder : a potted success story
Client : Golden Wonder
Number :
1982/06
Year : 1982
Title : How advertising on milk bottles increased consumption of Kellogg's Cornflakes
Client : The Kellogg Company Of GB Ltd
Number :
1982/07
Year : 1982
Title : How generic advertising for bread can be seen to work effectively
Client : Bread Advisory Council
Number :
1982/08
Year : 1982
Title : The contribution of advertising to circulation increases for the Guardian
Client : Guardian Newpapers
Number :
1982/09
Year : 1982
Title : Findus French Bread Pizza
Client : Findus
Number :
1980/07
Year : 1980
Title : Kellogg's Cornflakes : adding the value to the brand
Client : The Kellogg Company Of GB Ltd
Number :
1980/08
Year : 1980
Title : Kellogg's Rice Krispies : the effect of a new creative execution
Client : The Kellogg Company Of GB Ltd
Number :
1980/09
Year : 1980
Title : Shloer - increase in sales as a result of a media change
Client : Beecham Foods
Number :
1980/11
Year : 1980
Title : McDougalls Saucy Sponge
Client : Rank Hovis McDougall
Number :
1980/12
Year : 1980
Title : The role of advertising for Listerine and Listermint in the development of the mouthwash market
Client : Warner Lambert
Number :
1980/28
Year : 1980
Title : An evaluation of RAF Officer Recruitment advertising
Client : COI
Number :
1980/34
Year : 1980
Title : "How can you possibly...? " "Like this mate". An evaluation of the effectiveness of the current Campari campaign
Client : Findlater Matta
Number :
1980/35
Year : 1980
Title : The effectiveness of Findus Crispy Pancakes advertising
Client : Findus
Number :
1980/36
Year : 1980
Title : The case for All Clear Shampoo
Client : Elida Gibbs
Number :
1980/45
Year : 1980
Title : Yorkie - a new chocolate bar
Client : Rowntree
Number :
1980/46
Year : 1980
Title : Dairy Box - an advertising and packaging relaunch
Client : Nestle
Number :
1980/52
Year : 1980
Title : The launch of Lion Bar
Client : Rowntree