23/03/2009IPA Effectiveness Awards Case Studies 2004

Reaching beyond advertising to cover all communication channels, the 2004 IPA Effectiveness Awards provided insights into how the different marketing disciplines work together. In its 25th year in 2004, the IPA Effectiveness Awards was recognised as the industry’s most prestigious competition of excellence in campaign planning, execution and evaluation.



Grand Prix winner 2004 - O2 Campaign  - VCCP


02 Campaign


View the winning film by clicking on the image above or visiting IPA Effectiveness Awards .


VCCP’s campaign for 02 awarded Grand Prix at IPA Effectiveness Awards


View the 2004 winners .


Case studies from the 2004 IPA Effectiveness Awards can be seen below in the related content section. ;

You can also use the Effectiveness Awards Search Engine (EASE) to interrogate over 1100 detailed case studies which form the collected learning from the entries to the IPA’s Effectiveness Awards Databank.

 

 

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