The
IPA Client Services Group represents and works primarily for those in agency client servicing and account management. The main IPA contact, responsible for the administration of the Client Services Group's affairs is Emma Blackmore, Communities Assistant
Chairman: Sarah Golding (CHI & Partners)
Number of vacancies on the group: 0
To apply for membership of the group or to leave a message for the Chairman, see
here Remit: The IPA Client Services Group represents and works primarily for those in agency client servicing and account management. It serves to inspire the client service community and extol the value of the work these individuals provide, improve the client-agency relationship and tackle issues affecting the industry at large.
Meetings: Meetings are roughly 6 weeks apart on Thursday mornings at 8:30am at CHI & Partners. The meetings for 2011 are:
• 24th February
• 31st March
• 5th May
• 16th June
• 28th July
• 8th September
• 20th October
• 1st December
Recent activity:
- Gen Y Research Project: To understand the real issues for account handlers in 2010, with a specific focus on the Generation Y. The research was designed to provide the account handling community with the opportunity to voice what they would like the Client Service Group to do for them in 2010/11.
- Big Achievers: Inspirational, motivational, personal interviews for today's account handler. Speakers included Richard Reed (founder of Innocent Smoothies) and Johnny Hornby (founding partner of CHI).
-
Account Management Breakfast Sessions: Designed to provide stimulus and inspiration for everyone working in account management, with each event facilitated by one of a group of leading thinkers on the subject.
Future Activity:- Agencies Working Together: This paper is designed to encourage agencies to work better together. It will be structured around research from leading practitioners, drawn from both client and agency sides, operating on a brand within each segment and drawing on their experiences of how to optimize working relationships.
-Client Briefing Guide Update: Working with ISBA to update the Client Breif guide which was produced by the joint industries in 2002.
Every quarter, all the IPA's Committees report to
Council on their activities during the previous three months. (NB For reasons of confidentiality, commercially sensitive areas have been excluded from this website version of the original document). Consolidated, annual reports on key activities can be downloaded as Related Content from this page.
The Communities Portal