12/06/2008TouchPoints Site: Case Studies

Links to TouchPoints case studies

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Case Studies


The following case studies have featured TouchPoints data. Please click on the relevant links to download:

Associated Newspapers

BBC Eastenders, Media Planning Group

Citroen C5, OMD UK

COI Department of Health Strokes, Mediaedge:cia

COI Knife Possession, Manning Gottlieb OMD

FMCG, OMD UK 

IKEA, News International

Royal Mail (B2B), OMD UK

Waitrose, Manning Gottlieb OMD


A TouchPoints Case Study  by News International - March 2007
The retail weekend (Mass market example - News Group Media)
The afternoon commute (Afternoon freepaper launch - thelondonpaper)
The business person’s media day (Catering for a discerning upmarket audience - Times Media)

A TouchPoints Case Study  by Martyn U'ren, News International - November 2006

'Touching The Points'  by Flextech - October 2006

Life in a Digital World   - October 2006
A Case Study Illustration  - October 2006

A TouchPoints Case Study   by Orange - September 2006

 

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