TouchPoints Home
Using
Case Studies
The following case studies have featured TouchPoints data. Please click on the relevant links to download:
Compare the Market, Zenith Optimedia Group
COI Knife Possession, Manning Gottlieb OMD
IKEA, News International
Landscape Live, Arena BLM
thelondonpaper, News International
BBC Eastenders, Media Planning Group
Waitrose, Manning Gottlieb OMD
A TouchPoints Case Study
by News International - March 2007
The retail weekend (Mass market example - News Group Media)
The afternoon commute (Afternoon freepaper launch - thelondonpaper)
The business person’s media day (Catering for a discerning upmarket audience - Times Media)
A TouchPoints Case Study
by Martyn U'ren, News International - November 2006
'Touching The Points'
by Flextech - October 2006
Life in a Digital World
- October 2006
A Case Study Illustration
- October 2006
A TouchPoints Case Study
by Orange - September 2006