An eight-part Business Leadership Programme for board level people in communications agencies of all disciplines. The programme focuses on the key skills you need to run your agency’s business.
The course draws on the knowledge and experience of leading figures from across the breadth of the industry. The eight sessions will help you build your skills across all the facets of strong leadership. Chaired by Mark Lund speakers the full list of speakers will be confirmed in December 2017.
The course begins in March 2018, with applications opening in January 2018.
Leading yourself and leading others
Having a voice in the board room
Creative value in your business and maximising revenue
Commercial Creativity: Backing ideas with business
How tech wioll affect the workforce, public policy and our roles
Building a creative culture
The programme includes a special panel session with industry luminaries on what they wish they'd know when they started out.
The dates are as follows, at the IPA, from 5.30pm - 8.30pm
Wednesday 21st March
Wednesday 11th April
Wednesday 25th April
Wednesday 16th May
Wednesday 6th June
Wednesday 20th June
Wednesday 4th July
Wednesday 18th July
Non-member price: £1,650 (+VAT)
IPA member agency price: £1,100 (+VAT)
With limited spaces, if you are interested in being a delegate on the 2018 course, please contact Erika Bewers at the IPA (email@example.com) to be added to the interest list, and the application form will be emailed to you as soon as it is available.
2015 delegate feedback: Brooke Curtis, J Walter Thompson:
“Overall, I thoroughly enjoyed the Business Leadership course. It exposed me to some of the great and the good of the industry - in both the speakers and the delegates. It gave me time away from the day job to learn, discuss and reflect on the challenges of leadership. And it taught me valuable skills, which I am sure I will be putting into practice for many years to come.”