Books: Behavioural Economics

Books available from Amazon on behavioural economics: 'Predictably Irrational' by Dan Ariely, 'Discover Your Inner Economist' by Tyler Cowen, 'Animal Spirits' by George A. Akerlof and Robert J. Shiller, 'On Roads' by Joe Moran, 'Queuing for Beginners' by Joe Moran, 'Spent' by Geoffrey Miller, 'Nudge' by Thaler and Sunstein, 'How We Decide' by Jonah Lehrer, 'Driven' by Joel Litman and Mark L. Frigo, 'The Long and Short of It' by John Kay, 'Herd: How to Change Mass Behaviour by Harnessing Our True Nature' by Mark Earls, 'Obliquity' by John Kay, 'Socialnomics' by Erik Qualman, 'Emotionomics' by Dan Hill, 'Habit: The 95% of Behaviour Marketers Ignore' by Neale Martin, 'Basic Instincts: Human Nature and the New Economics' by Pete Lunn, 'Where Good Ideas Come From: The Natural History of Innovation' by Steven Johnson, 'Mesh - Why the Future of Business is Sharing' by Lisa Gansky, 'The Mood of Information: Online Behavioural Advertising,' by Andrew McStay, 'What's Mine Is Yours: How Collaborative Consumption Is Changing The Way We Live' by Rachel Botsman and Roo Rogers, 'Together: How Small Groups Achieve Big Things,' by Henry Hemming, 'The Upside of Irrationality: The Unexpected Benefits of Defying Logic At Work And At Home,' by Dan Ariely, 'Sway: The Irresistable Pull Of Irrational Behaviour,' by Ori Baufman and Rom Baufman, 'The Invisible Gorilla: And Other Ways Our Intuition Deceives Us,' by Christopher Chabris and Daniel Simons; 'The Branded Mind: What Neuroscience really tells us about the Puzzle of the Brain and the Brand' by Erik du Plessis.

Last updated 04/11/2013
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