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What do clients want video

Video of the 'What do clients want' 44 Club talk which took place on 25th Jan 2010. This hour-long film features Alexandra Lloyd Davies, Associate Marketing Director at Procter & Gamble, Peter Buchanan, Deputy Chief Executive at the COI and Ian Armstrong, Manager of Customer Communications at Honda providing their own perspective on what works best for them, before answering questions from the audience.

Running order:
00:00 - Introduction by Jane Ollier, Business Director at Starcom
02:05 - Peter Buchanan, Deputy Chief Executive at COI
15:05 - Alexandra Lloyd-Davies, Marketing Director at Proctor & Gamble
33:30 - Ian Armstrong, Customer Communications Manager at Honda UK
55:55 - Q&A

Last updated 27/01/2011

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