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Day Nurse Cold Treatment: The effect of advertising in the launch of Day Nurse - Effectiveness Awards Case Study 1980

Brief Description: ;---(TAGS)--- Full Title: The effect of advertising in the launch of Day Nurse Cold Treatment ; Number: 1980/23 ; Brand Name: Day Nurse ; Client: Warner Lambert ; IPA_ProductCoding: Pharmaceuticals (Cold & flu remedies) ; Agency: Royds ; Author: C. Ionides ;

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