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My Favourite Five Ads: Kate Cox

My Favourite Five Ads: Kate Cox

To celebrate the IPA's centenary this year, we are asking adland's finest to pick their top five ads from the past century. This week Kate Cox, CEO of Bray Leino, shares the five ads that had the greatest personal impact on her. Read more

My Favourite Five Ads: Stephen Roycroft

My Favourite Five Ads: Stephen Roycroft

To celebrate the IPA's centenary this year, we are asking adland's finest to pick their top five ads from the past century. Alive for over half of the IPA's 100 years Stephen Roycroft, IPA Northern Ireland Chairman and Managing Director, RLA Ireland shares the five ads that taught him how to pursue greater effectiveness throughout the 25 years he’s been learning the game. Read more

Dear Liz, what can I do to increase my skills at work?

Dear Liz, what can I do to increase my skills at work?

Dear Liz, I’ve been in my current role at an agency for a few years now and while I enjoy it, I’m concerned that I’m no longer learning anything new. I’d like to increase my skills – perhaps with extra training or a course – but it’s not common practice for employees here to do this and I’m not even sure if there’s a budget for it. How would you recommend I approach this subject with my line manager? Read more

My Favourite Five Ads: Nicky Unsworth

My Favourite Five Ads: Nicky Unsworth

To celebrate the IPA's centenary this year, we are asking adland's finest to pick their top five ads from the past 100 years. This week Nicky Unsworth, Chief Executive of BJL Group and the re-elected Honorary Secretary at the IPA, chooses her favourites which feature white horses, a gorgeous animation and Joan Collins... Read more

My Favourite Five Ads: Andy Reid

My Favourite Five Ads: Andy Reid

To celebrate the IPA's centenary this year, we are asking adland's finest to pick their top five ads from the past 100 years. This week, Andy Reid, IPA City Head for South West and Managing Director at McCann Bristol, selects his favourite ads which includes 'A Big Orange Hit'... Read more

Industry luminaries debate adland’s LEADing issues

Industry luminaries debate adland’s LEADing issues

Karen Bradley MP, Syl Saller, Lucy Jameson, Evan Davis and Paul Feldwick were just some of the stellar names on the line-up for this year’s AA Lead Conference. They debated a range of themes from the value of advertising, politics and the economy and, increasingly under Andy Duncan's leadership, responsible advertising as a force for good. For those unable to make it, IPA Finance Director Tom Lewis has summed up the key takeaways. Read more

What drives advertising ROI?

What drives advertising ROI?

One of the key roles of the IPA through the Effectiveness Awards is to shine a light on the most effective advertising campaigns in our industry. The awards create the case studies of the best our industry has to offer with respect to commercially effective advertising. Read more

Don’t move, improve

Don’t move, improve

“Should I move jobs?”, was a question that came up a lot when I was performing my duties as a mentor at a recent IPA event. Agency staff from across our industry wanted to know if they’d be better off in another workplace and were under the impression they could earn more elsewhere or get promoted more quickly by moving. Read more

Dear Liz, my manager favours my colleague, what do I do?

Dear Liz, my manager favours my colleague, what do I do?

Hi Liz, I am a Project Manager at a creative agency and work as part of a small team of 3 which includes another project manager and our line manager. I’ve been with the agency for 2 years while the other project manager and line manager have been working together for 5 years. Unfortunately it is beginning to feel like my line manager favours my colleague and they end up getting all the great projects and accompanying praise. Any ideas how I can address this issue with my boss without sounding bitter? Read more

Ask Liz: swearing in the office

Ask Liz: swearing in the office

Dear Liz, our new team assistant works really hard and produces great work but she has a very informal manner and often drops swear words into conversations when talking to colleagues. What can I do to encourage her to act more professionally, without taking away her friendliness? Read more

Achieving real diversity requires changing the way agencies operate

Achieving real diversity requires changing the way agencies operate

Kevin Roberts’ recent comments that the gender diversity debate ‘is all over’, have served to focus us on an issue which most agencies know is an industry problem, but are not yet doing enough to fix. As IPA President Tom Knox recently stated, "Let’s be absolutely clear: the debate is nowhere near over." He went on to reference some of the vital initiatives that the IPA champions, all aimed at addressing the need for greater diversity. Read more

Ask Liz: Colleague Conflict

Ask Liz: Colleague Conflict

Dear Liz, our line manager recently told us we have a new colleague joining soon, who will be working alongside me. After finding out the name of the new starter, I realise it is somebody I clashed with at an old place of work, which is one of the reasons why I chose to leave. I don’t want to make anything uncomfortable within the office when they start, but I know they will remember our history. How do I approach building a new relationship when the old one is so damaged? Read more

Listening out for radio insights

Listening out for radio insights

With 35 million weekly listeners and more than 300 stations, UK commercial radio offers scale and variety to advertisers. Yet the potential to use the platform to create flexible and influential branded messaging and content is sometimes overlooked. Read more

Ask Liz: Socialising Dilemma

Ask Liz: Socialising Dilemma

I recently joined a young and dynamic agency where there is a large emphasis on after work drinks. Although I have attended a few of these, they are becoming so regular that I feel pressured into attending in order to build and maintain relationships. I have other commitments in my personal life and am finding it hard to balance the two, along with late nights. I’m also worried this will soon affect my energy levels at work, what can I do? Read more

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