25/07/2008Introduction to Assertiveness 24th October

In an agency world full of big personalities how many times have you berated yourself for not being more assertive? Imagining in your head how you should deal with a situation and then dealing with it in exactly the opposite way, leaving you feeling, at worse, like a doormat and at best annoyed that you didn't get what you wanted. We often think it's wrong to be assertive, confusing it with confrontation, and yet in the world of marketing it is an essential skill that allows creativity and teams to excel, as unassertive people often play it safe, diluting their efforts. Assertive people initiate and nurture the kind of lifestyle and relationships they want for themselves which has a positive effect on those around them, as well as fostering a creative and open atmosphere where confrontation and conflict are minimised. This workshop focuses on how we all have a right to assert ourselves and communicate more openly, honestly and calmly and to stand up for both our own and other people's basic human rights.