By Dave Bedwood, in Inspiration
By Neil Godber, in Industry & Issues
By Kate O'Connor, in Agency Life & Work
With the 2014 FIFA World Cup in Brazil fast approaching, the IPA legal department has put together a guidance note on the legal and regulatory dos and don’ts that apply to marketing around the event.
Topics covered include trade marks, copyright, sponsorship of athletes and use of tickets to the events for marketing purposes.
Read the full IPA guidance note.
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