By Dave Bedwood, in Inspiration
By Neil Godber, in Industry & Issues
By Kate O'Connor, in Agency Life & Work
The IPA is informing its members that CAP is restricting its remit on the marketing of causes and ideas to include only causes and ideas marketing that appears in paid-for space, except where the marketing includes a direct solicitation of donations.
This decision will itself be subject to a 12-month review and will take effect from 14 October 2014. It does not affect their online remit over causes and ideas.
44 Belgrave Square
Tel: 020 7235 7020
Arms Evertyne House
Dun Cow Quay
Tel: 01670 432 132
47 Timber Bush
Tel: 0131 555 7588