CMA investigation into supermarket promotional pricing
The announcement follows the ‘super complaint’ brought by the consumer group, Which?, in 2015 about supermarket pricing and promotional practices. The CMA, the UK’s primary competition and consumer authority, carried out an investigation and found that supermarkets generally have a good awareness of consumer law and take compliance seriously, but suggested that there are some promotional practices that could mislead shoppers.
For more information, read the full legal alert here.
Last updated 04/05/2016