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IPA agencies triumph at Cannes 2014

The IPA would like to congratulate the member agencies who picked up an incredible total of 128 awards at the 2014 Cannes Lions Festival and Lions Health Awards.

23/06/2014

This year marked the 61st Cannes Lions International Festival of Creativity and the first ever Lions Health Awards.

The winning IPA agencies are:

Film Craft Lions:

Gold:
McGarrybowen – ‘Honda illusions’ for Honda
Wieden+Kennedy and Blink Productions - 'Cook's range' for Lurpak
Wieden+Kennedy and Blink Productions - 'Cook's range' for Lurpak
Wieden+Kennedy and Wave Studios - 'Adventure awaits' for Arla Foods

Silver:
Grey – ‘Schwartz – the sound of taste’ for Schwartz
Adam&Eve DDB – ‘Bear & hare’ for John Lewis
Wieden+Kennedy and Factory - 'Hands' for Honda
Wieden+Kennedy and Nexus Productions - 'Hands' for Honda

Bronze:
AMV BBDO – ‘Sapeurs’ for Diageo
AMV BBDO – ‘Sapeurs for Diageo
AMV BBDO – ‘Sapeurs for Diageo
McGarrybowen – ‘Honda illusions’ for Honda
CHI & Partners – ‘Swarm’ for Lexus International

Film Lions:

Grand Prix:
Adam&Eve DDB and Outsider – ‘Sorry I spent it on myself’ for Harvey Nichols

Gold:
Adam&Eve DDB and Outsider – ‘Rescue’ for Unilever

Silver:
AMV BBDO and MJZ London – ‘Sapeurs’ for Diageo
Adam&Eve DDB and Move Magic International – ‘Teddy tragedy’ for Volkswagen
Adam&Eve DDB and Blink Productions – ‘Bear & hare’ for John Lewis
BMB and Realise Studio – ‘Simon the ogre’ for TUI Travel
AMV BBDO and Stillking Films – ‘Sapeurs documentary’ for Diageo

Bronze:
Wieden+Kennedy and Blink Productions – ‘Adventure awaits’ for Arla Foods
AMV BBDO and RSA Films – ‘Christmas in a day’ for Sainsbury’s Supermarkets
Grey and Academy Films – ‘The Sunday Times – Icons’ for News UK
Wieden+Kennedy and Nexus Productions – ‘Hands’ for Honda Motor Europe & Honda UK
Adam&Eve DDB and Outsider – ‘Parachute’ for Volkswagen
Adam&Eve DDB and Outsider – ‘Rope’ for Volkswagen
Adam&Eve DDB and Outsider – ‘Cage’ for Volkswagen
Mother London and Blink Productions – ‘Bob’ for Halfords
Mother London and Blink Productions – ‘Needles’ for Halfords
AMV BBDO and HLA – ‘Stories are waiting in Paris’ for Eurostar
AMV BBDO and HLA – ‘Stories are waiting in London’ for Eurostar

Branded Content & Entertainment Lions:

Silver:
TBWA\London – ‘D Rose Jump Store’ for Adidas

Bronze:
BBH – ‘Generation astronaut’ for Unilever
AMV BBDO – ‘Sapeurs documentary’ for Diageo
AMV BBDO – ‘Sapeurs documentary’ for Diageo
PHD – ‘The world’s first all-Lego ad break’ for Warner Bros.
AMV BBDO – ‘Christmas in a day film’ for Sainsbury’s
Ogilvy & Mather – ‘Travel your tweet interesting’ for Expedia

Titanium & Integrated Lions:

Integrated Grand Prix:
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols

Bronze:
Adam&Eve DDB – ‘Bear & hare’ for John Lewis

Radio Lions:

Bronze:
Ogilvy & Mather – ‘Beach’ for Unilever

Product Design Lions:

Ogilvy & Mather – ‘Freedom candles’ for Amnesty International

Press Lions:

Grand Prix:
Adam&Eve DDB – ‘Christmas lunch’ for Harvey Nichols
Adam&Eve DDB – ‘Gravel’ for Harvey Nichols
Adam&Eve DDB – ‘Wire wool’ for Harvey Nichols
Adam&Eve DDB – ‘Sink plug’ for Harvey Nichols
Adam&Eve DDB – ‘Toothbrush’ for Harvey Nichols

Bronze:
AIS London – ‘I wish my son had cancer’ for Harrison’s Fund
Leo Burnett – ‘Gary’ for Business in the Community
Leo Burnett – ‘Kelly’ for Business in the Community
Leo Burnett – ‘Mark’ for Business in the Community

Design Lions:

Gold:
TBWA\London – ‘D Rose Jump Store’ for Adidas

Silver:
Adam&Eve DDB – ‘Sorry I spend it on myself’ for Harvey Nichols

Bronze:
Adam&Eve DDB – ‘Sorry I spend it on myself’ for Harvey Nichols

Cyber Lions:

Gold:
OgilvyOne – ‘Magic of flying’ for British Airways

Silver:
OgilvyOne – ‘Magic of flying’ for British Airways

Bronze:
BBH – ‘The art people’ for Christie’s

Outdoor Lions:

Gold:
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols
Adam&Eve DDB – ‘Ketchup’ for Unilever
Adam&Eve DDB – ‘Mayo’ for Unilever
Adam&Eve DDB – ‘Pasta’ for Unilever
Adam&Eve DDB – ‘Christmas lunch’ for Harvey Nichols
Adam&Eve DDB – ‘Gravel’ for Harvey Nichols
Adam&Eve DDB – ‘Wire wool’ for Harvey Nichols
Adam&Eve DDB – ‘Sink plug’ for Harvey Nichols
Adam&Eve DDB – ‘Toothbrush’ for Harvey Nichols
TBWA/London – ‘D Rose Jump Store’ for Adidas
OgilvyOne London – ‘Magic of flying’ for British Airways

Silver:
TBWA/London – ‘Just browsing, thanks’ for Adidas
TBWA/London – ‘Hey CCTV, up here’ for Adidas

Bronze:
Adam&Eve DDB – ‘Front row’ for Google+
OMD UK – ‘Unbelievable’ for PepsiCo
TBWA/London – ‘Shoes to match those wings of yours’ for Adidas
Adam&Eve DDB – ‘Rushing’ for Diageo
Adam&Eve DDB – ‘Roiling’ for Diageo
Adam&Eve DDB – ‘Rumbling’ for Diageo

Mobile Lions:

Silver:
McCann London – ‘Friend compass’ for Momondo Group Ltd

Bronze:
JWT – ‘Android Kit Kat’ for Nestle (also entered into the 2014 IPA Effectiveness Awards)

Media Lions:

Gold:
OgilvyOne London – ‘Magic of flying’ for British Airways
OgilvyOne London – ‘Magic of flying’ for British Airways
PHD - 'The world's first all-Lego ad break' for Warner Bros.
PHD - 'The world's first all-Lego ad break' for Warner Bros.

Silver:
Publicis – ‘F**k the poor’ for The Pilion Trust
PHD and David, Buenos Aires – ‘Why bring a child into this world?’ for Unilever

Bronze:
PHD and Ogilvy Brasil – ‘The beauty patch’ for Unilever
PHD and Ogilvy & Mather London – ‘Travel your tweet interesting’ for Expedia (also entered into the 2014 IPA Effectiveness Awards)
PHD and Ogilvy & Mather London – ‘Travel your tweet interesting’ for Expedia (also entered into the 2014 IPA Effectiveness Awards)
OMD UK – ‘The book that made me’ for Waterstones

Direct Lions:

Grand Prix:
OgilvyOne London – ‘Magic of flying’ for British Airways

Gold:
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols

Silver:
Publicis – ‘F**k the poor’ for The Pilion Trust

Bronze:
Leo Burnett – ‘Second chance’ for Business in the Community
Publicis – ‘F**k the poor’ for The Pilion Trust
Leo Burnett – ‘Second chance’ for Business in the Community

PR Lions:

Silver:
TBWA/London – ‘D Rose Jump Store’ for Adidas
JWT – ‘Android Kit Kat’ for Nestle (also entered into the 2014 IPA Effectiveness Awards)

Creative Effectiveness Lions:

Wieden+Kennedy – ‘Weave your magic: how Lurpak found its global voice’ for Arla Foods
Ogilvy & Mather – ‘Expedia – travel yourself interesting’ for Expedia (also entered into the 2014 IPA Effectiveness Awards)
Publicis – ‘Don’t raise money, make money’ for DePaul UK

Promo & Activation Lions:

Grand Prix:
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols

Gold:
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols
Adam&Eve DDB – ‘Sorry I spent it on myself’ for Harvey Nichols

Silver:
Publicis – ‘F**k the poor’ for The Pilion Trust
Publicis – ‘F**k the poor’ for The Pilion Trust

Bronze:
OgilvyOne London – ‘Magic of Flying’ for British Airways
Adam&Eve DDB – ‘Front row’ for Google+
OgilvyOne London – ‘Magic of Flying’ for British Airways

Special Awards:

Agency of the Year:
Adam&Eve DDB

Network of the Year:
1. Ogilvy & Mather
2. BBDO
3. DDB

Media Network of the Year:
1. Starcom MediaVest
2. PHD Worldwide
3. OMD Worldwide

Lions Health

Pharma:

Gold Campaign:
Langland – ‘Toothbrush’ for Bayer
Langland – ‘Shampoo’ for Bayer
Langland – ‘Tea’ for Bayer

Silver:
McCann Health – ‘See the difference’ for Merck Serono
Langland – ‘Idis’ for Idis

Silver Campaign:
Langland – ‘Sarah’s story’ for Idis
Langland – ‘Yang’s story’ for Idis

Bronze:
Langland – ‘Idis interactive website’ for Idis
TBWA Paling Walters – ‘GSK Olympics anti-doping’ for Glaxo Smith Kline

Health & Wellness:

Silver:
Havas Worldwide – ‘Durex Vinyl’ for Reckitt Benckiser

Special Prizes:

Agency of the Year:
Langland (also shortlisted for the IPA Best of Health Awards 2014)

Network of the Year:
Leo Burnett
McCann (also shortlisted for the IPA Best of Health Awards 2014)
Y&R

The IPA Effectiveness Awards are widely considered to be the most rigorous effectiveness competition in the world with entrants having to prove beyond reasonable doubt that their marketing communications campaign paid back. All entries for this year’s awards will be announced in full on 27th June 2014, with the shortlist in September and the winners in November. Find out more on the Effectiveness Hub.

The IPA Best of Health Awards reward the best creative work in healthcare advertising. The Awards are now in their 19th year and are recognised globally as the top creative healthcare advertising awards. The shortlisted agencies for this year’s awards can be found here and the results will be announced at the IPA Best of Health Awards ceremony and party at Bloomsbury Ballroom on Thursday 26th June 2014.

Last updated 23/06/2014


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