IPA alerts members to Ofcom simplification of service number pricing
It is also making 0800 and 0808 numbers free to call from UK consumer mobiles. Agencies need to be aware that Ofcom is changing the requirements for communication of such pricing to consumers, and this will have an effect on marketing messages required across all media.
Read the full details from the IPA Legal and Public Affairs team here.
Last updated 02/07/2015