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Vote for the content you want to see at SXSW 2017

From echo chambers to Pokemon Go to emotion in tech. These are just some of the presentation proposals submitted by UK agencies for possible inclusion into the SXSW Interactive Festival programme line-up. Vote for your favourite proposal now by this Friday.


The PanelPicker is a two-step online process that allows the SXSW community to have a ignificant voice in the final programme of the SXSW Interactive Festival. Public votes account for 30% of the total vote, with the SXSW Advisory Board making up 40% and SXSW staff 30%. Voting is open until Friday 2nd September on the official website.

Says Nigel Gwilliam, Consultant Head of Media and Emerging Technology, “The range of submissions from IPA member agencies reflects the huge tech-driven spectrum to be found in the SXSW line-up. Just reading these panel picker entries makes me excited to return to Austin six months before we will actually hit the ground there.”

Proposals from UK representatives include:

#DONTHATECELEBRATE: Girl Power Hashtag Activism - Shadi Sarreshtehdarzadeh, VCCP

Advertising is the New Advertising Simon James, Sapient

Digital Bubbles – Why Everything is the Same - Anna Grudeva & Jorge Oliveira, VCCPme

Digital Copycats: Escaping Plato's Cave Karwai Ng & Will Anderson, Sapient

Disrupting Democracy; Can digital save democracy? Mike McCann, Sapient

Echo Chambers: Healing Our Social Media Algorithmssm - Claire Woodcock, Sapient

GAFA: the relentless rise of the tech giants - James Schad, Vizeum

How reddit (+ the Internet) Changed What’s True – Sarah Lefkowith, VCCP Kin

How to Steal Ideas Matthew Maxwell, Sapient

Influencers: Why Brands Still Don't Get It Adriana Coppola, Sapient

Is VR Sexist – Daniel Harvey, Sapient

Louder Listening – Anna Vogt & Richard Mullender, MullenLowe London

Physical Interfaces for Digital Creatives - Martin Hollywood, Sapient

Pokemon Go: The Fallacy of Augmented Reality - Shaun Lynch, Vizeum

Product Design as Advertising: Lessons from Tesla - Alex Brown, Vizeum

Save Your Soul: Work in Advertising! - Richard Wise, Geometry Global

Space Brands - Frederico Roberto & Robb Smigielski,  VML London

Space, Robots & Keeping The Human in The Machine - Dan Machen, Hey Human

Stop Shouting, Make Yourself Useful - Jonny Watson, VCCP  

The Tyranny of Who Shows Up - Charlie Ebdy, Vizeum

Ubernomics: Fault Lines in the Economy of Now Nigel Vaz

We Got The Internet Wrong: Talking To Goldfish - Helen Barber & Mark Titley, Vizeum

Web of lies: using tech to reclaim the truth Rob Burton, Sapient

What Women Want – Sophie Lewis, Iris London

πŸ“– πŸ˜’ πŸ˜‚ βž‘️ πŸ“± πŸ’» : The Semiotics of Emotion in Tech – Lydia Taylor, VCCP




Last updated 30/08/2016

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