Publications Complete listing of IPA publications Advertising Works Books containing the award-winning cases from each competition. Behavioural Economics IPA publications on the theory of human understanding. Bellwether Report The quarterly survey of marketing budgets compiled by Markit. Best Practice Guides Series published by the IPA, ISBA, MAA and PRCA. Business Thought Leadership Key publications aiming to further industry learning. Case Studies Award winning brand cases from the IPA's Effectiveness competition. Creative Pioneers Publications relating to IPA President Nicola Mendelsohn's agenda. HR and People Thought-pieces and reports on agency workplace issues. IPA Annual Reviews Round-ups of all IPA activities, including an overview of each year. Surveys and Data Benchmarking annual financial surveys as well as our quarterly Bellwether reports. facebook linkedin twitter google+ Share This Please enable JavaScript to view the comments powered by Disqus. blog comments powered by Disqus