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IPA Agency / The Specialist Works

The Specialist Works is the only independent international performance media agency, specialising in the offline acquisition of online customers. We employ 140 people, with offices in the UK, USA, Germany and Ireland, and partners in most major territories including Australia, Europe and Canada. TSW is all about delivering ‘extraordinary brand performance’. Unlike the big networks, TSW is free of trading constraints, and unlike independents, TSW is truly international, which matters to fast-growth e-commerce clients more than ever. We don’t ever stand still; constantly evolving better ways to plan and buy media. We don’t think in terms of just response or brand; that’s why TSW owns the conversation around ‘brand performance' – our unique planning perspective. We improve clients’ performance by understanding their customers’ journeys, how they need to influence them and how this should change their wider media strategy. We are the optimum performance network for growth.

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The Specialist Works  
94 White Lion Street
London
N1 9PF
view map


www.thespecialistworks.com Tel: 020 7539 6100
Fax:


What we do / Product Experience

  • Charities
  • Clothing/Accessories
  • Financial services
  • Food
  • Retail
  • Travel/Transport
  • Photographic
  • Mobile

Who we do it for / Clients

    Scottish Friendly||Boohoo.com||Ocado||RSPB||Multiyork||Screwfix||World Wide Fund for Nature (WWF)||Age UK||Voyage Prive||Leo Vegas||Tombola||Hello Fresh||Graze||Clash of Kings||OVO Energy||Mr Green||Hotels Combined||Hurtigruten||Boden||Charles Tyrwhitt||Animal Friends Insurance||Toolstation

Group

People

Aparna Daga

Aparna Daga

Creative Business Director

James Moss

James Moss

Finance Director

Martin Woolley

Martin Woolley

Managing Director

Jim Lewcock

Jim Lewcock

CEO

Tom Wilson

Tom Wilson

Group Operations Director

James Wheele

James Wheele

Head of Creative

Matt Whelan

Matt Whelan

Digital Strategy Director

Richard Downey

Richard Downey

Global New Business Director - Mobile

Verity Brown

Verity Brown

Associate Director - Planning

Greg Maull

Greg Maull

Strategy Director

Verity Brown

Verity Brown

Associate Director - Planning

Matt Pover

Matt Pover

Director of Global Strategy

Gary Whyte

Gary Whyte

Client Services Director

David Swannell

David Swannell

Director of Broadcast Delivery

Greg Maull

Greg Maull

Strategic Planning Director

Parry Jones

Parry Jones

Managing Director - Print Media

Key facts

Companies House:
The Specialist Works Limited
Established:
Jan 1 2003
Joined IPA:
2015
Staff:
128
International:
Yes

Accreditation

Other Accreditation

ISO9002
-
ISO90012
-
ISO14001
Yes
ISO27001
-
Sarbanes Oxley
-
Investors in People
-

Awards

2016

Recommended Agency Register

Category :
Media Buying Agency of the Year
2015

The Drum Network

Category :
Media Agency of the Year
2015

Recommended Agency Register

Category :
Grand Prix
2015

Recommended Agency Register

Category :
Value for Money
2015

The Sunday Times

Category :
Top 100 Best Small Companies to Work For

Contact the IPA

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ABCe audit Offical Webby Awards Honoree (2011, 2013)

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