UK marketers have revised their internet budgets up to the greatest extent since Q3 2007, reveals the latest IPA Bellwether Report p ...
The IPA has today (18 July) responded to the new report Depictions, Perceptions and Harm, published this morning by the ASA.
The IPA has this week (13 July) published ‘The Value of Advertising – a guide on billing vs pricing’ to help its agencies to develop ...
Senior representatives from Diageo, Jaguar Land Rover and O2 will join fellow clients, agencies and associates to set the agenda for ...
The IPA has today issued its response to tough new rules banning ads for food and drinks high in fat, salt or sugar (HFSS) in childr ...
The IPA has today (29 June) launched the 2017 Best of Health Show, the world-renowned industry awards programme that rewards the bes ...
Agency leaders must take responsibility for owning their commercial challenge, rather than relying on procurement teams to be more f ...
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