New report from Les Binet and Peter Field

'Media in Focus: Marketing effectiveness in the digital era' reveals three key ways to drive campaign effectiveness.

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IPA awards 21 agencies for Platinum professional development programmes

Twenty-one IPA member agencies have been awarded IPA CPD Platinum Accreditation 2016 for their outstanding approach to Continuous Pr ...

British Creativity Roars in Cannes

Attendees at this year’s Cannes Lions festival will hear the roar of the best of British creativity.

Patrick Mills appointed IPA Membership and Professional Development Director

Patrick Mills, currently the IPA’s Director of Professional Development, will succeed John Oldfield as IPA Membership Director when ...

Aesop Agency, Connect & Medialab Group join IPA membership

Aesop Agency, Connect Advertising & Marketing and Medialab Group were elected into IPA membership at its quarterly council meeting y ...

Are we moving beyond traditional pitching?

The IPA and ISBA are launching a new survey designed to help us understand how agencies are approaching, sourcing and responding to ...

New IPA report from Binet and Field reveals key ways to drive campaign effectiveness

To exploit the full potential of marketing in the changing media landscape, brand owners must strike a better balance between the lo ...

Leading agencies make pledge to tech start-ups

One month after launching a pledge to facilitate better relationships between agencies and tech start-ups, the IPA are proud to anno ...

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