TouchPoints 2016 reveals a nation
of superhuman media absorbers

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New #IPASocialWorks guide

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39 campaigns shortlisted for 2016 IPA Effectiveness Awards

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IPA elects three new members – September 2016

Alpha Century, Cream and EHD were elected into IPA membership at its quarterly council meeting yesterday (22 September). This brings ...

IPA welcomes appointment of Stephen Woodford as new Advertising Association CEO

Says Paul Bainsfair, Director General, IPA, “We are pleased to welcome Stephen Woodford as the incoming CEO of the AA. As a previous ...

New #IPASocialWorks guide reveals how to leverage social insight for success

Social performs a key role in providing deep customer insights for brands in real time and at scale, but in order for it to be effec ...

Ten years on, IPA TouchPoints reveals how we became superhuman media absorbers in 2016

Forget 'smombies' and 'generation text', in 2016 we became so efficient at consuming media and online information that we’ve truly b ...

39 campaigns shortlisted for 2016 IPA Effectiveness Awards

Guinness, Snickers, Direct Line and The Economist are among the 39 exemplary cases shortlisted in the 2016 IPA Effectiveness Awards, ...

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