Please be informed that the IPA offices will be closed Friday 4th August.
We will respond to you as soon as we return on Monday 7th August.

IPA Global

“Our industry is part science, 

part genius, and onwards to creative glory. But first there is the IPA.”

Colin Farmer, General Manager and Talent Director, Impact BBDO Group MENA

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Why work with us?

Whatever it is you need – as a graduate, CEO or somewhere in between – we’ll get you to where you want to be.

We believe that the more time the industry devotes to learning, the better it will be for agencies, their staff and their clients. The IPA's award-winning range of courses and qualifications are becoming a global standard for learning and development, used by agencies in more than 60 countries.  

The IPA is a trusted resource. In 2015:

  • over 5,000 advertising professionals attended an IPA training programme in the UK
  • over 1,500 people from across the globe passed our Foundation Certificate
  • 8,000 people accessed our content via the IPA website or through our partnership with WARC

Find out more about how the IPA can support your organisation and people wherever they are in the world.  

Training, Learning and Development

Our goal is to deliver industry-leading learning and development that enhances the reputation of people in the advertising profession as being qualified, trusted, valued and expert.

We offer training courses to develop craft and business skills, qualifications, events, reading material and online content. We can advise you on how to plan your whole approach to training. We constantly listen to agencies' needs and experiences to ensure our products meet the changing requirements of businesses. 

By enhancing the skill base and reputation of the profession, we believe our profession will attract and retain the brightest, most diverse talent and enhance business growth. 

Knowledge

At the IPA we have a wealth of knowledge that we use to inform, educate and inspire the industry. In addition to our qualifications, we share our learning through publications, best practice guides, award schemes and brand case studies. Find out more here.

Effectiveness

The IPA aims to create and promote a shared effectiveness culture by building an unrivalled evidence base for how communications activity delivers value, and by equipping clients and agencies with the tools and techniques to put it into practice every day.

We are home to advertising's most uncompromising competition – the IPA Effectiveness Awards. Our biennial IPA Effectiveness Awards scheme is open to clients, agencies and media owners and is the most rigorous and prestigious effectiveness programme in the world. More information at The Effectiveness Hub.

Global reach

Ultimately, we are working to professionalise the industry by setting benchmarks for best practice in the global advertising profession. We share these through network partners, advertising-related trade bodies and organisations committed to the furthering of the communications industries.

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Events

Below is a list of upcoming course and exam dates for each region:

USA

April 2017                         Foundation Certificate exam - Book here
TBC                                   Eff Test Certificate Exam - Book here 
Available all year             Commercial Certificate - Book here

Canada

April 2017                         Foundation Certificate Exam - Book here 
TBC                                   Eff Test Certificate Exam - Book here
Available all year             Commercial Certificate - Book here

Singapore

TBC                                   Eff Test Certificate exam - Book here
Available year round      Commercial Certificate - Book here  
 

Malaysia

Available year round      Commercial Certificate - Book here 
 

Hong Kong

TBC                                   Eff Test Certificate exam - Book here
Available year round      Commercial Certificate - Book here 
 

China

TBC                                    Eff Test Certificate exam - Book here
Available year round       Commercial Certificate - Book here 

Middle East

Available year round       Commercial Certificate - Book here 
 

Europe

April 2017                          Foundation Certificate exam - Book here
Available year round       Commercial Certificate - Book here 

Ireland

April 2017                           Foundation Certificate exam - Book here
Available year round        Commercial Certificate - Book here

Australia

June / Nov 2017                 Foundation Certificate exam - Book here
Available year round        Commercial Certificate - Book here
March 2017                        Inspirational Foundations (residential course)
March 2017                        Campaign Planning (residential course) – Book here

New Zealand

Available year round        Commercial Certificate - Book here

South America

Available year round        Commercial Certificate - Book here

Africa

Available year round        Commercial Certificate - Book here

Other Events

TBC
 

Contact

Aisling Conlon
Head of New Business
+44 (0)20 7201 8240
Aisling@ipa.co.uk

IPA
44 Belgrave Square
London, SW1X 8QS
United Kingdom




Last updated 22/08/2017

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